We are in an era of information overload. Customers are besieged by messages and signals and increasingly turn to ratings and reviews as a shortcut to decide where to buy. You know that reviews are important at the brand level, but reviews at the location level are even MORE critical.

Watch Jay Baer: best-selling author of Hug Your Haters, President of content strategy firm Convince & Convert, and the most retweeted person in the world among digital marketers for a fast-paced webinar where you’ll learn:

  1. Why reviews are so important to consumer buying psychology

  2. The key differences between brand and location-based reviews

  3. How to handle first-party and third-party reviews

  4. The best ways to encourage more customers to create reviews

  5. How to cover more SEO bases easily by balancing reviews

Jay Baer and Yext will have you laughing, crying, thinking, cursing, and pondering the future.



Jay Baer
President, Convince & Convert



Erin Jaeger
Director of Product Marketing, Yext

Watch Now!