Rebranding 201: Futureproofing Your Brand
How do you keep your brand fresh in today’s rapidly changing world?
Technology and public opinion are constantly evolving. Understanding how to futureproof your brand amidst these changes is an essential skill for marketers to develop.
Join GeoMarketing.com’s Associate Editor, Lauryn Chamberlain, and branding expert,Minter Dial, as they discuss how to grow a brand in a world where change is the only constant.
Attend Rebranding 201: Futureproofing Your Brand and learn:
Author, Futureproof: How To Get Your Business Ready For The Next Disruption; President and Founder of DigitalProof Consultancy
Minter Dial is a professional speaker, storyteller, author, and consultant, specialized in branding, new tech, and digital strategy. He is the author of two books, the award-winning Futureproof (Pearson 2017) and The Last Ring Home (Myndset 2016), which was turned into an award-winning documentary film he produced and was shown nationally on PBS and History Channel. He’s also published a dozen white papers including The Brand University with Eric Mellet, and Marketing of the 5Es.
www.MinterDial.com or Twitter @mdial
Associate Editor| GeoMarketing.com
Lauryn Chamberlain is the Associate Editor of GeoMarketing.com. A New York City based journalist, she specializes in stories related to retail, dining, hospitality, and travel.