On-the-go diners make decisions in the moment. More often than not, those hungry customers won’t search for a brand name, but for the type of food they’re craving (pancakes, anyone?). This means providing menu information — and photos — in those moments of decision is all the more vital to winning business.
In today's world of smartphones, mobile moments, and intelligent personal assistants, no single search, maps, and apps provider is more important to your clients’ location marketing strategy than Google. As Google search becomes more intelligent, the list of “results” is being replaced by fewer and fewer “answers.” To compete, businesses need local information that is accurate, complete, and structured for Google.
Yext's Google integration gives you new opportunities to rank for the food-related keywords (pancakes, tacos, dumplings, burgers, french fries, etc.) that hungry diners are searching for. You can now control the menu information that appears for your brand in Google's search results and Google Maps listings — directly from your Yext dashboard.
Join Yext product experts Liz Frailey and Loren de La Cruz for a webinar that will focus on how you can control your menus on Google.
You’ll learn how to:
Add key menu details that help optimize your brand, including item descriptions and photos.
Format your menu to showcase the full spread of what you offer in Google’s search results.
Manage your menus in the Yext dashboard.
Watch now and take advantage of this exciting new capability to reach hungry diners when they want food, fast.