Publications

How Mortgage Lenders Can Win in a Digital World

Leverage your locations to gain an edge in digital

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What's inside:

With 90% of all homebuyers searching online for their home, and 42% of this group using the internet as their first step in the home buying process — before contacting an agent — the time is now for the mortgage industry to ensure their data is consistent and accurate everywhere consumers search.

Download and discover:

  • How physical locations give mortgage lenders an edge, and how you can use this to your advantage to drive consumers to your branch offices

  • How accurate, relevant, and consistent online data can help you rank higher in search

  • How to optimize your business by creating pages for each of your offices and officers by adhering to Schema.org best practices